Coventry city centre

Christmas coverage for Coventry BID

EMPR has a long-running relationship with Coventry BID, which has included writing blogs, promoting Coventry city centre businesses through my blog Eat with Ellen. Latterly, Coventry BID engaged EMPR’s PR services with the remit of promoting its activities on a local stage.

In the run-up to Christmas, Coventry BID offered an array of contributions and activities to attract people to the city centre. From a festive food and drink market to contributions to Coventry’s Christmas lights, as well as a festive lights show, there was plenty to promote to local media.


Throughout November and December, many of these contributions were featured in various publications including Coventry Live, BBC CWR, the Warwickshire Review and more.

Coventry BID Director Trish Willetts was also interviewed by several outlets on plans to encourage people to come into Coventry during the festive period – especially amid uncertainty surrounding Covid.